After Kathleen Thomas was officially registered and on the ballot everyone had access to her website and the campaign's e-mail. Inevitably right after registration the campaign's e-mail began to be flooded with advertisers trying to sell add space. (Something this campaign has really made me aware of is how much money there is to be made in campaigning whether in print, radio, signs.) Lots of money goes into advertising.
Kathleen Thomas' campaign has started to decide where her advertising money will go. Most recently they chose radio.
A couple days ago Dr. Thomas recorded a few 15 second blurbs for radio that will air mostly in the Chicago area before traffic reports ( I think Chicago is the only place in Illinois with traffic reports). These blurbs may very possibly branch out to the rest of the state, but for now it looks like northern Illinois. The campaign felt that this was the most bang for buck, so to speak. One of the reasons for that is that radio stations have a cheaper deal for politicians 30 to 40 days into the campaign.
Advertising is tricky stuff.
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